Last Updated: October 27, 2015 12

Your Mini Guide to Getting Started With Tumblr

Found In: Blogging › Social Networks

If you are into blogging or own an internet business, there are fair enough chances that you know about Tumblr. It is a microblogging platform which powers millions of blogs.
Bloggers and business owners are the primary users of Tumblr.

According to Christine Erickson, there are two types of bloggers on Tumblr:

  1. Who write and post original content
  2. Who curate content

If you are a blogger and want to share your unique content on Tumblr or re-post unique content on your blog, you need to get started and here is a better way to approach Tumblr.

Account Creation

Tumblr is free to use. Getting registered is super-easy and free. In order to open your account on Tumblr, follow these steps.

Visit and click on Sign Up. Registration form will open up which is all simple and easy to fill. You have to choose a username which will be used as your blog name in the URL like this You can choose any username you like. You can change it later so it is not a big deal but it has to be something related to what you will be blogging about.

Pro Tip: Changing your username once you have created your blog will impact SEO so better choose a username that you don’t intend to change in future.


Once you have created your account and have verified your email address, you are all ready to sign in to your Tumblr account. As soon as you will sign in, you will land on the Dashboard.It is time to customize your blog and Dashboard.Go to Blog Settings to update your profile, add details and a photo of yours. Here are some critical customization settings that you should make at your earliest:

Title for your blog: This is a critical component of your blog. Choose a title that relates to what you will blog about. It should be descriptive.

Page Creation: You can add and delete pages on Tumblr. You should add About Me, Contact Me and FAQs pages. These are a few must-have pages.

Header Image: You can change header image along with the tagline. If you have a logo, you should better use it as background or header image. Also, write a catchy tagline that tells something about your blog.

Theme: You can customize your blog by choosing a theme. There are hundreds of free themes available to choose from. If you are ready to spend a few bucks, go for a premium theme.

Your First Post

At Tumblr, there are 7 different types of posts that you can publish. These include:

  1. Text
  2. Photo
  3. Video
  4. Audio
  5. Quote
  6. Link
  7. Chat

Depending on what type of post you want to publish, you should choose the right option. You can publish post instantly, add to queue, save as draft, post privately or you can schedule it for later publication at a chosen date and time.

Tip: Always use tags when publishing a post. Tags must be relevant so that people can find your post via Tumblr search.

Pro Tip: Instead of publishing new blog posts all at once irregularly, it is a good idea to publish them on regular intervals making use of the schedule option.

Connect with Others

You are not the only one using Tumblr, there are hundreds and thousands of other users as well. It is a great place to connect with other bloggers who share similar interests and blog on the same topics as you do. It is such a great place to make networks and connections within your industry and niche. You can follow other bloggers, you can send them messages and you can re-blog their posts. When people you follow will publish new posts, these will appear on your dashboard. This means, if you want to stay updated about recent posts from a top blogger in your niche, you should follow him/her.

Tip: You can authorize and connect your social media accounts such as Facebook, Twitter and even Gmail to see and follow your friends who are on Tumblr.

Likes and Re-blogs on Tumblr

When some re-blogs your post, it will appear on their dashboard and all their followers will see it. If they like your post, it will not appear on their dashboard. So what does this mean? It means that you have to re-blog and like other people’s posts that you love so as to appreciate their nice work and to make connections. When you re-blog a post from someone, he/she will also respond back by re-blogging one of your posts to give you the favor. This is how things work on Tumblr. You just cannot publish a post every day expecting that people will find it somehow and will follow you – no, this will not going to happen. You have to become an active blogger who engages with fellow bloggers so as to make Tumblr work for you.

Search Bar

Search bar at Tumblr is your best friend. Use it to find posts and people to follow. All you have to do is enter relevant keyword(s) in the search bar. Read posts, follow people, like their posts and re-blog the best posts.

Who Should Use Tumblr

Since it is a microblogging platform therefore, technically, it is for bloggers. Even if you are not a blogger, you can still join Tumblr. It is primarily a content hub where bloggers post unique content. If you are looking for posts for your curation blog, Tumblr is one of the best places to be on for you. It is equally good for new as well as established professional bloggers. If you are thinking of starting your own blog, there is no better place than Tumblr. For professional bloggers who have their own blogs, they can use Tumblr too in fact they must use it so as to drive traffic to their self-hosted blog, to increase their readership and to gain authority in their niche. Internet marketers, businesses, SEO consultants, content marketers and subject matter experts are some of the many people who should use Tumblr.


If you are a blogger or just starting out, being on Tumblr must be your top priority because it is not just a micro-blogging platform but it is a content hub and a place where you can find and connect to people that matter the most to you and for your blog. Blogging is incomplete if you do not connect to readers and fellow bloggers – Tumblr lets you do exactly this.