Last Updated: October 12, 2015 1

Fur.ly – Shorten multiple urls into one

Found In: Tools

With the Internet growing so vastly in its relatively short popularity, almost all short domain names have been registered and used, leaving only very long and complicated domains names left available. Add to this the needs of Internet marketers wanting to hide the true internet address from people they send a link to, perhaps to hide that they have included their affiliate code in that link, there has always been popular services available to make long and complex web site addresses very short. For many years byt.ly proved very popular, and more recently Google has launched their own web site address shortening service. Anyone wanting to use these services simply enters in the address they want shorted, and then the service immediately returns a short address that is easy to send. These became particularly important for users of twitter, because of Twitters very strict character limit on tweet sizes.

Fur.ly has Added Much Extra Power and Functionality to Web Site Address Shortening

Fur.ly has taken this web site address shortening service to a whole new level. It has distinguished itself from other services by allowing users to combine several web site addresses into one short one. In fact users can have up to fifty web site addresses shortened into one by this proprietary process which the developers have called being “furlyfied”. When a list of long web site addresses are submitted, the service checks that each and every one of them are all valid web site addresses. If any of the addresses proves to be invalid, then the entire list is rejected and no short web site address is produced. Only by removing the invalid long web site address can the list be resubmitted and the short web site address be derived from Fur.ly has internal systems for checking that spammers are not using the service, and they achieve this by checking each web site address submitted against the third party spam checking services of spamhaus.org and spamcop.net’s DNSBL servers. Even if some web site addresses that have been shortened do get through this double checking process, people are able to report spam by email to Fur.ly’s abuse email set up for that purpose, and they will be removed within twenty four hours. Generally, spam bots are slowed down by the required captcha challenge for none registered users.

Fur.ly is planning to release their own API (Application Programming Interface) very soon so that other developers can incorporate the Fur.ly service into their own applications.

Registering at Fur.ly is as simple as supplying your email address and your desired password. Registered users no longer have to resolve the captcha challenge, and all their converted web site addresses remain listed under the registered email account. Many additional services are yet to be added, and so having a complete history of what groups of long web site addresses have been converted to which short form web site address for now is a useful record, and it enables users to deregister any they are now longer using.

When the API is available, it will be limited to making a maximum of one hundred calls on the Fur.ly servers per hour. This arbitrary limit is to prevent wild and rampant usage without prior discussion with the Fur.ly development team. They are happy to raise any particular need, providing it is reasonable and for legitimate use after they have discussed it on a case by case basis.

If a registered user with the API does reach their request, they will still be able to submit and shorten web site addresses, however, even though registered, they will have to enter the captcha challenge with each submission. It’s all about not overloading the servers without knowing who or why it is happening.
Fur.ly is Better than Google’s Shorten Service

The Fur.ly has been built with Twitter in mind, and it has been fully integrated with it. After registering, and being logged in to your account, it is a simple matter of also signing in with your Twitter account from inside the Fur.ly application, and then doing Tweets from there. It’s even possible to send long and limitless Tweets from your account from within Fur.ly. Or you can shorten web site addresses, and then Tweet this links outside of the Fur.ly application.

One clever function built into the shortened web site address is being able to unbundle it and see what aggregate of links has been shortened inside it. That is, all you need to do is add “un” between the http:// and the fur.ly/url you have been assigned, and it will reverse the process to list all the web site addresses that are in effect bundled inside it.

All in all, the Fur.ly is very clever in its simplicity, and very powerful with its functionality, and of course it is totally free to use. The web site address shortening market certainly is now quite crowded with no shortage of tools available. Google’s own release has proved immensely popular, and in fact had only been intended for internal use by the company. It was only after general public users reverse engineered its code from the Google tool bar to see what was going on did Goggle shrug its shoulders and make it officially available to the public. And as it was intended only for internal staff use, the Google tool has no bells or whistles; it’s just a standard web site address shortening tool. Yet yet Fur.ly has found a unique way to extend to functionality of shortening web site addresses, and they have done it in a way that no one had previously considered.

It is all very simple to use; just keep adding web site addresses, and each time a new box ready to accept an extra web site address pops up ready for you to put the next one in. When a user clicks on the shortened link, the visitor is easily able to navigate to the other pages from the orange navigation bar at the top.